This month, we’re launching our latest content marketing tool: trip reports, yet another resource in a Fora Advisor's toolbox to market themselves and drive bookings. Think of trip reports as a blank canvas, a personal travel marketing playground to showcase an advisor's knowledge and expertise on just about anything travel-related.
(Another tool in the toolbox? Advisor profiles. See our top tips for how to make a stand-out Fora profile.)
Say an advisor wants to recap a single hotel, or their latest cruise. Or perhaps they want to create something a bit more out-of-the-box. Well, now they can. Trip reports allow our advisors to share key takeaways, recommendations for clients, whom the hotel / cruise / tour is best suited for — the sky's the limit!
For an idea of what these will look like, check out the below trip report from pro advisor Gaya Vinay, who recaps Fora's recent Greece FAM trip.
Another way trip reports are special? They put advisors' photos center-stage. Featuring your photos (from your travels, hotel visits and beyond) is a great way to build trust with prospective clients. It demonstrates that you have actually been to the place you're highlighting. In other words, you know what you're talking about!
Intrigued? Sign up to become a Fora Advisor today.