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0+preferred partner relationships
$0.0Bin travel booked
0+countries with Fora Advisors

A platform designed for your growth

Intelligent technology. Better rates. Faster payments.

Search hotels or destinations...Paris, France
La Fantaisie
Fora Reserve
$645
Hôtel Providence
Fora Reserve
$846
Hôtel Madame Rêve
Fora Reserve
$917
Hôtel Maison Saintonge
Fora Reserve
$428
Hôtel Château Voltaire
Fora Reserve
$1,327
Hôtel de Berri
Fora Reserve
$1,108
La Clef Champs-Élysées
Fora Reserve
$680
La Clef Tour Eiffel
Fora Reserve
$669
The Hoxton, Paris
Fora Reserve
$632
Monsieur Cadet Hôtel & Spa
Fora Reserve
$528
Monsieur George Hotel & Spa – Champs Elysées
Fora Reserve
$748
Hotels

Book 180k+ hotels, cruises, tours & more

Go from research to rates to confirmation in a few clicks, with integrated deals tracking—no juggling multiple apps.

Switch in days

Apply and start booking in under a week.

1

Apply and connect

We’ll reach out within one business day to talk through your transition.

2

Get set up

Get immediate access to your advisor platform and everything you need to start booking clients from day one.

3

Start booking

Make new bookings while existing ones complete at your current host.

From an advisor
Fora’s technology serves booking quotes up on a silver platter, with Champagne flutes and caviar included. Compared to my previous agency experience, it’s night and day.
Nancy Vuletic

Nancy Vuletic

Switched from a traditional agency

From a partner
Fora is the present and the future of our industry, with an incredible team eager to learn, connect, and create memories for their customers around the globe.
Mic Adilardi

Mic Adilardi

Director of Global Luxury & Lifestyle Sales at IHG Hotels & Resorts

Benefits at every level

Get immediate access to the Booking Platform, live support desk, advisor events, and more based on your book of business.

What you get
  • 70/30 commission split
  • Fora's full-access Portal
  • 7,000+ preferred hotel partners
  • Booking Platform + Itineraries & Proposals
  • Fora's IATA number
  • 700+ on-demand training modules
  • Forum, local Chapters, advisor events
  • Bookings live support desks
What you get
  • All Day One benefits
  • 70/30 commission split
    Move to an 80/20 split at $300k in bookings
  • Client Lead Program
  • Fora Flights platform
  • Fam and travel agent rate eligibility
  • Preferred partner portal access
What you get
  • All Pro benefits
  • 80/20 commission split
    Move to a 90/10 split at $2M in bookings
  • Fora X-only retreats
  • Invitations to hosted conferences
  • Priority press opportunities
What you get
  • All Pro and Fora X benefits
  • 90/10 commission split
  • Dedicated transition support
  • Discount on team member licenses

One flat annual fee, no hidden costs

Best Value — Save 25%
$299
Per Year
billed annually
or
$99
Per Quarter
billed every 3 months
  • Full access to our AI-powered platform
  • 7,000+ preferred partner relationships
  • Automated commission tracking
  • 80/20 commission split above $300k in annual bookings
  • Virtuoso and CLIA membership

Frequently asked questions

Can I keep my existing client relationships?

Yes. You’re an independent contractor at Fora, and your clients are yours. They come with you when you switch—no reassignment, no restrictions.

What happens to my prior bookings if I move to Fora?

We ask that any bookings made under a previous host agency remain with that host, in line with industry best practices.

Do I have to start from scratch with training?

No, we respect your experience and don’t require re-training if you’re already established. Training is always available to support your growth, and is required to unlock certain milestones within Fora.

How long does switching take?

The application takes less than 10 minutes. We respond within one business day. From acceptance to first booking, most experienced advisors are operational within days

Will I have access to an IATA card?

All advisors have access to our IATA number from day one. Once you reach Pro level ($100k+ in annual bookings), you’re eligible for a physical IATA card.

What transition support does Fora provide?

Our team walks you through the switch—your timeline, your current bookings, and what the move looks like for your specific situation. You’re not figuring it out on your own.

How does Fora’s commission compare to what I have now?

Commission splits start at 70/30 and go to 80/20 at $300k+ in annual bookings, then 90/10 at $2m+. If your business is already over $300k or $2m, let us know and we can onboard you at the right split. And the split is only part of it. Compare what you’ll keep after you stop paying for the overhead—in time, fees, and missed rates—that comes with your current host.

Can I use my branding on Fora?

Yes. Add your logo to every itinerary, proposal, or confirmation. You’re the face of your business, we power what’s behind it.