Mexico’s coastal city of Puerto Vallarta is bursting with natural beauty, activities and opportunities to relax. Whether you’re strolling along the scenic Malecón boardwalk, exploring the stone streets of the Romantic Zone or relaxing on sun-kissed beaches, there’s something for all travelers. Below, we break down many of the most enjoyable things to do in Puerto Vallarta, based on Fora travel advisors’ own experiences on a recent scouting trip.
For an itinerary filled with things to do in Puerto Vallarta tailored to your unique interests, connect with a Fora Advisor. As travel experts, they can recommend the best tours and activities, arrange things like ground transportation and book accommodations for you at the top Puerto Vallarta resorts and hotels (with complimentary VIP hotel perks, no less).
The best things to do in Puerto Vallarta, as experienced by our Fora FAM team
Puerto Vallarta is arguably one of the top five destinations in Mexico. In summer 2024, Fora sponsored a familiarization (or FAM) trip to the city and surrounding areas to get acquainted with the best local resorts, dining options and things to do. The sample itinerary below is based on their experiences.
(Sidenote: If you want to learn more about the area in general first, check out our insider’s guide to Puerto Vallarta and Punta Mita.)
Day 1: Explore the Malecón
Most travelers visiting Puerto Vallarta will fly into Licenciado Gustavo Díaz Ordaz International Airport (PVR), which is located just outside the city’s busiest areas.
Depending on your arrival time, exploring the iconic Malecón boardwalk in the Romantic Zone (a.k.a. Viejo Vallarta, or Old Town) is an excellent way to kick off your Puerto Vallarta vacation. Per Fora Advisor Jacqueline de Guzman, the boardwalk is lively, with a blend of local art, culture, shopping and dining — all of which provide views of Banderas Bay. Jacqueline said, “It’s particularly magical at sunset, making it a favorite for travelers looking for a leisurely yet cultural experience.”
“A stroll down the Malecón will give travelers a sense of being at an authentic Mexican destination,” Fora Advisor Sofia Foyo added.
Church of Our Lady Guadalupe
If you’re in the mood for architectural sights, the Church of Our Lady of Guadalupe is a work of art. It’s only a few blocks away from the Malecón, and is an example of neoclassical and baroque styles. On the way from the boardwalk, you’ll encounter charming cobblestone streets filled with local eateries, boutiques and other shops. (Fun fact: The church’s bell tower was designed to emulate the crown of Empress Carlota of Mexico.)
Day 2: Playa Los Muertos and a day trip to Sayulita
Visiting the beach is a must among things to do in Puerto Vallarta. Our advisors spent the morning of day two at Los Muertos Beach before embarking on a day trip to Sayulita, a small beach town about an hour north of Puerto Vallarta.
While the name may sound ominous — some local legends attribute the name to pirates; others Indigenous tribes — Los Muertos Beach is one of Puerto Vallarta’s most popular spots. This beach is perfect for swimming, sunbathing or simply taking in the views. For those interested in water sports, you can rent jet skis, go parasailing or try paddleboarding. Los Muertos Beach is also known for its beachfront bars and restaurants, where you can enjoy fresh seafood from the bay, cocktails and regular live music.
Los Muertos Pier
Los Muertos Pier is a unique, sail-shaped structure that extends over the water. It’s great for a scenic stroll, or to catch a water taxi to nearby beaches like Yelapa or Quimixto. At nights, the beach and pier become a hub for locals and tourists, who gather to enjoy the sunset and live performances.
Sayulita
Sayulita has a laid-back, bohemian beach vibe. Just an hour's drive north of Puerto Vallarta, Sayulita offers quiet beaches perfect for surfing and swimming (though, perhaps ironically, the water is rougher here than at Los Muertos). The town has colorful streets filled with boutique shops, local artisan markets and casual restaurants that have a more authentic vibe and menu than what you may find in the more touristy parts of Puerto Vallarta. Beyond Sayulita’s beach culture, the area is great for exploring lush jungle trails or indulging in activities like yoga classes or spa treatments at nearby resorts.
Day 3: Sierra Madre Mountains or Isla Cuale
On day three of our advisors’ FAM trip, most advisors visited the Sierra Madre mountains, which surround the city. Others visited Isla Cuale, a tiny island at the mouth of the Cuale River, sandwiched between the Romantic Zone and the rest of Puerto Vallarta. (The Cuale is very shallow at this point, and the island is easily accessible from the rest of the Romantic Zone by foot or car.) Much of the island is covered in light vegetation, with shady pathways and the occasional artisan market.
Zipline through the Sierra Madre mountains
The Sierra Madre mountains are covered in tropical forests perfect for outdoor excursions. You can enjoy thrilling activities like ziplining and ATV tours through jungle trails, over rivers and into remote, scenic areas. (Hiking is also an option, of course.) Our advisors enjoyed a zipline tour through lush canopies.
“It’s a fantastic way to experience the natural beauty of the area, making it perfect for thrill-seekers and outdoor enthusiasts alike,” Fora Advisor Jacqueline de Guzman said.
The Sierra Madre is also home to diverse wildlife; it’s ideal for nature lovers. You’ll spot birds, butterflies and small mammals. Many tours incorporate visits to traditional villages, where you can experience local culture, enjoy authentic Mexican food and learn about the area's history and customs.
Isla Cuale and the Cuale Archeological Museum
If you prefer low-key things to do in Puerto Vallarta, check out the Cuale Archaeological Museum on Isla Cuale. As the island’s chief attraction, it makes for great pitstop for culture enthusiasts. Most of the exhibits focus on pre-Columbian cultures, including the Aztecs and lesser-known tribes.
Day 4: Marietas Islands or Punta Mita
On day four, check out resorts in luxurious Punta Mita or venture to the beautiful Marietas Islands. The former is home to some of the best resorts in the region, while the latter is a haven for nature enthusiasts and adventurers. (The Marietas are often called the Mexican Galápagos, for their biodiversity.)
“A boat tour to the Marietas Islands is a must,” Jacqueline said. “The possibility of spotting dolphins or whales (depending on the season), makes this a top choice for nature lovers.”
It’s worth highlighting that our advisors were visiting resorts on a tight, prearranged schedule. Your itinerary can take whatever shape you want. If you need help deciding where and when to check out various things to do in Puerto Vallarta, you can chat with a Fora Advisor for expert advice.
Hidden Beach and Lover’s Beach
Hidden Beach — which is less so now — is an enclave tucked away on the Marietas Islands. You can only reach it by boat, and it’s an amazing place to see all sorts of marine wildlife. Also on Marietas Islands is Lover’s Beach, a favorite of Fora Advisor Nadia Bess. There’s a crater in the rocky surface that’s only visible from above, and only accessible by swimming through a cave. Lover’s Beach is one of the few places you can encounter the blue-footed booby, a tropical marine bird.
Indulge in luxe spas or practice your swing at world-class golf resorts in Punta Mita
Punta Mita’s luxurious resort spas incorporate ingredients like tequila, sea salt and tropical fruits into massages, facials and body wraps. Many of the spas, such as those at the Four Seasons and One&Only Mandarina, feature tranquil settings with ocean views. Holistic treatments including hydrotherapy, temazcal ceremonies and energy-healing sessions are also available.
“No beach vacation is complete without indulging in some R&R at a Puerta Vallarta spa,” Fora Advisor Anna Tretter said. “The mud treatment is a highlight at One&Only Mandarina, while Susurros del Corazón’s hydrotherapy facilities offer enough to keep you busy for hours.”
If you want to practice your golf swing, Punta Mita is home to two Jack Nicklaus-designed courses, both with oceanfront holes and panoramic views of the Pacific.
Related article: The Best Hotels and Resorts in Puerto Vallarta, Punta Mita & Nayarit
Day 5: Return to the Malecón and explore the Romantic Zone
After a busy first few days, our advisors were happy to enjoy a laid-back final day in Puerto Vallarta. If you have enough time, exploring the Malecón and Romantic Zone further is certainly worth doing.
Related guide: The Ultimate Gay-Friendly Travel Guide to Puerto Vallarta
View Indigenous and contemporary Mexican art at Galería Uno and Colectika
While exploring downtown Puerto Vallarta, our advisors visited two famous art galleries. Galería Uno, one of the oldest galleries in the city, showcases an eclectic mix of contemporary Mexican art, from paintings to sculptures. Just as captivating, Colectika focuses on traditional and modern Indigenous art. Admire intricate Huichol beadwork, ceramics and folk art with deep cultural significance.
Gringo Gulch
Gringo Gulch is an upscale neighborhood within the Romantic Zone which, per Fora Advisor Jacqueline de Guzman, became famous after Hollywood stars Elizabeth Taylor and Richard Burton lived here while filming The Night of the Iguana. (The film is allegedly what made Puerto Vallarta an international destination in the first place.) Throughout Gringo Gulch, you’ll encounter whitewashed homes with red-tiled roofs, charming streets and views of the city.
More things to do in Puerto Vallarta
Our advisors only had so much time to explore. Inevitably, some activities were left off the travel plan. Here are a few more things to do in Puerto Vallarta.
Vallarta Botanical Gardens
The Vallarta Botanical Gardens are home to an impressive collection of native and exotic plants, including orchids, towering palms and tropical flowers. It’s a paradise for flora and fauna lovers. You can explore miles of well-maintained trails that wind through lush forests, providing opportunities to spot colorful birds, butterflies and other wildlife. The gardens also host workshops and educational programs, plus access to a handful of swimming spots near the Horcones River.
Whale watching in the Banderas Bay
Several whale-watching tours are based out of Puerto Vallarta. From December to March, humpback whales migrate to the warm waters of the bay to breed and give birth. The best tours are led by knowledgeable guides who provide insights into the whales’ behaviors and conservation efforts. and it’s normal to see whales breach the water and slap the surface with their tales.
Puerto Vallarta food tours (and street food)
Guided food tours are a great way to experience Puerto Vallarta’s gastronomy.
Nadia Bess recommends the globally recognized Vallarta Food Tours. She added that it’s wise to prearrange tours, as options tend to sell out well in advance.
If you prefer a DIY experience, Fora Advisor Jacqueline de Guzman recommends sampling eateries away from Puerto Vallarta’s more touristy spots. Tacos, tamales and other dishes from local vendors offer an authentic taste of regional Mexican cuisine that’s often more flavorful and less expensive.
Marina Vallarta
Marina Vallarta’s boardwalk is lined with palm trees, boutique shops and waterfront restaurants on one side, and luxury yachts and sailboats on the other. The marina is an upscale hub for water-based activities like sailing tours, fishing charters and sunset cruises. Nearby, there’s an 18-hole championship golf course with views of the bay and Sierra Madre mountains.
Fora Advisor Ronit Margoilis said the spot is quieter than downtown, with a lax vibe and plenty of things to do for families and travelers who love the water. It’s also near the airport and offers plenty of high-end accommodation options.
Los Arcos National Marine Park
Los Arcos National Marine Park is a must-visit destination for its stunning natural beauty and abundant marine life. Located just off the coast of Puerto Vallarta, the nature preserve is known for distinctive rock formations that rise dramatically out of the ocean. These towering islands are home to a variety of seabirds — but what truly sets Los Arcos apart is its rich underwater world. Crystal-clear waters host colorful coral reefs, tropical fish, manta rays and sea turtles; the park is a popular destination for snorkeling and scuba diving. More experienced divers can also explore deep underwater caves, tunnels and arches.
Fora Advisors’ tips for visiting Puerto Vallarta
Check out a few Fora tips for exploring Puerto Vallarta and the surrounding areas.
Don’t stick to the beach
There’s a lot more to Puerto Vallarta than its coastal appeal.
“While the coastal scenery is stunning, the surrounding areas offer incredible opportunities for adventure and culture,” Fora Advisor Ronit Margolis said.
She recommends taking a day trip to towns like Sayulita or San Sebastián del Oeste, or hiking in the Sierra Madre mountains: “This way, you'll experience the rich diversity of the region and create lasting memories beyond the typical tourist spots,” Ronit added.
Fora Advisor Jacqueline de Guzman also urged travelers to get more off the beaten path: “The vibrant Malecón and charming Zona Romántica offer fantastic cultural experiences and nightlife — but taking time to visit the nearby beaches like Playa Mismaloya or the more secluded spots in the South Shore can provide a refreshing contrast and a deeper appreciation of the region’s natural beauty.”
Be sure to keep any immigration documents you receive at the airport
Several members of the advisor team mentioned keeping immigration documents you receive upon arrival. When you depart, airport immigration authorities will ask for them, and if they’re missing, they’ll charge you a fee (around $45, as of 2024).
Early risers get the best goods at local markets
There are a few markets throughout Puerto Vallarta and nearby towns. For the best selection, Jacqueline recommends visiting early. You’ll get the freshest produce and widest selection of local crafts and souvenirs. (She also recommends sampling the street food.)
Get more ideas for things to do in Puerto Vallarta when you book with a Fora Advisor
Puerto Vallarta is a breezy beach city full of exciting things to do: ziplining through the lush jungle, snorkeling in the clear waters of the Bay of Banderas, touring local markets… Or you can simply relax on stunning beaches. For more things to do in Puerto Vallarta tailored to your interests and travel preferences, book with a Fora Advisor. They’ll take care of all the logistics, from arranging tours to finding accommodations.
Things to do in Puerto Vallarta: FAQs
Read on for answers to questions about Puerto Vallarta travel.
Where is Puerto Vallarta? Is it safe?
Puerto Vallarta is on Mexico's central Pacific coast, in the state of Jalisco. The city is surrounded by verdant mountains and Banderas Bay. In terms of safety, Puerto Vallarta is generally considered a safe destination for all travelers. It has a lower crime rate compared to other parts of Mexico, especially major urban areas. (The city relies heavily on tourism, so both local authorities and businesses prioritize keeping the area secure.) As with any travel destination, it's wise to practice common sense: Avoid flashing valuables, be aware of your surroundings and stick to well-traveled areas, especially at night. Fora’s FAM team found Puerto Vallarta and the surrounding areas to be welcoming and safe.
Where should you stay in Puerto Vallarta?
Our article on Puerto Vallarta hotels and resorts has you covered with tons of options catering to different tastes.
Is Puerto Vallarta a family-friendly destination?
Puerto Vallarta is indeed a family-friendly destination. Many beach resorts in Puerto Vallarta feature kids’ clubs, large pool complexes with waterslides and babysitting services. Beyond the beaches, Puerto Vallarta has a variety of family-friendly activities, like boat tours to see marine life, eco and adventure tours, ziplining and horseback riding through the jungle… the list is extensive.
Can you swim in the ocean in Puerto Vallarta?
Yes! The Bay of Banderas, where Puerto Vallarta is located, has mostly calm waters. Popular beaches like Playa Los Muertos, Playa Conchas Chinas and Playa de Oro are great for swimming, sunbathing and water sports.
Although some beaches in Mexico, like those around Cabo San Lucas, are not safe for swimming due to strong undercurrents and riptides.
Do you need a car in Puerto Vallarta? What’s the best way to get around?
It depends on your itinerary. If you’re sticking to the city, Puerto Vallarta offers many convenient ways to get around. The downtown and tourist areas are compact and walkable, with plenty of sites, restaurants and beaches reachable on foot. For longer distances, or if you want to explore surrounding areas, taxis and ride-hailing services like Uber are readily available. That said, renting a car may be ideal if you plan to explore more remote beaches or areas outside Puerto Vallarta, like Sayulita or Punta Mita. A Fora Advisor can help you decide whether renting a car makes sense for your itinerary.
Which is more fun: Puerto Vallarta or Cancún?
Fora Advisor Sofia Foyo described Puerto Vallarta as similar to Cancún and the Riviera Maya area, but with “a bit more local flavor.” Both destinations offer a variety of resorts, beaches and things to do, but you’ll encounter a more lived-in vibe in Puerto Vallarta, whereas Cancún almost exclusively caters to travelers.
Related guides: Cancun, Mexico: The Grand Mayan – Riviera Maya & Unveiling Paradise: A Comprehensive Review of Hyatt Ziva Cancun Resort and Spa
Is it better to pay in pesos or dollars in Puerto Vallarta? Do you have to tip in Puerto Vallarta?
Some businesses accept US dollars, but paying in pesos ensures you get a fair exchange rate and avoid potential markup fees. This is especially relevant for smaller shops and street vendors, where prices are often quoted in pesos. As for tipping, yes, it’s customary in Puerto Vallarta, and works much like it does in the United States. A tip of 10–20% on a restaurant bill, for example, is typical.
Can you drink the water in Puerto Vallarta?
It’s generally not recommended to drink tap water in Puerto Vallarta. Instead, most locals and tourists rely on bottled or purified water, which is widely available in hotels, restaurants and stores.
What is Puerto Vallarta’s cuisine like? What alcohol is the area known for?
Puerto Vallarta’s culinary scene features a vibrant blend of traditional Mexican flavors and fresh seafood. Dishes often highlight local ingredients like shrimp, mahi-mahi and octopus, all prepared in a variety of ways, from ceviches and aguachiles to grilled seafood platters. Puerto Vallarta is also known for its street-food scene, where you can enjoy authentic tacos, tamales and enchiladas. The area is particularly known for pescado zarandeado, fish is marinated in a spicy adobo sauce and grilled over an open flame.
Puerto Vallarta is closely associated with tequila, as the state of Jalisco is the spirit’s birthplace. Mezcal is also popular, and offers a smokier alternative.
Related guide: Fun-Friendly Vacation To Puerto Vallarta
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