Fasano Brand in Brazil: A Star Boutique Hotel Chain

Fasano Hotels is a high-end hospitality brand from Brazil, known for its luxury hotels and fine dining restaurants. Founded by the Italian-Brazilian Fasano family, the brand has established a reputation for exceptional service, elegant design, and a sophisticated ambiance.

The Fasano family, originally involved in the gastronomy business since the early 20th century, expanded into the hotel industry to complement their renowned restaurants.

Key aspects of Fasano Hotels include:

• Luxury Accommodations: Fasano Hotels are characterized by their luxurious and tastefully designed accommodations. They often blend contemporary design with classic elements, often featuring luxurious materials and attention to detail.

• Gourmet Dining: The Fasano brand initially gained fame through its high-end restaurants, and this culinary excellence is a significant aspect of their hotels. They often feature top-tier restaurants serving Italian and Brazilian cuisine, with a focus on quality ingredients and exceptional service.

• Prime Locations: Fasano Hotels are situated in prime locations, offering guests convenience and access to local attractions. In Brazil, they are located in major cities like São Paulo and Rio de Janeiro, as well as in resort destinations.

• Exclusive Services and Amenities: The hotels typically offer a range of exclusive services and amenities, including spas, fitness centers and pools, catering to the needs of discerning guests looking for a luxury experience.

• Target Audience: Their primary clientele includes business and leisure travelers who seek upscale accommodations and services. The brand is known for attracting celebrities and high-profile guests.

• Sustainability and Social Responsibility: Like many modern hospitality brands, Fasano Hotels also engage in sustainability practices and social responsibility initiatives, though the specifics would depend on the individual hotel and its location.

• International Expansion: While rooted in Brazil, the Fasano brand has expanded internationally to the US and Uruguai, aiming to bring its unique blend of luxury and Brazilian hospitality to a global audience.

The Fasano Group is renowned for its portfolio of boutique luxury hotels, each of which exemplifies a high standard of elegance, personalized service and exclusive experiences.

All properties are characterized by their boutique nature, meaning they are typically smaller in scale compared to mainstream chain hotels, offering a more intimate and very personalized experience to each guest. These are the eight hotels in Brazil that I highly recommend:

Hotel Fasano São Paulo, the Iconic and first Fasano:

Situated in the Jardins neighborhood, one of the most upscale areas of São Paulo, Hotel Fasano São Paulo is a symbol of luxury and sophistication in Brazil's largest city.

This was the first property by the group and is, in particular way, their flagship hotel. Designed by renowned architects Isay Weinfeld and Marcio Kogan, the hotel offers a blend of classic and contemporary styles.

It features 60 rooms, including 20 suites, all elegantly furnished and equipped with modern amenities. The hotel is renowned for its world-class gastronomy, particularly the stunning Fasano restaurant, which serves high-end Italian cuisine. Additionally, guests can enjoy a well-equipped fitness center, an indoor pool and a spa. The hotel caters to a discerning clientele, including business travelers and celebrities seeking an exclusive urban retreat in Sao Paulo.

An interesting fact about Hotel Fasano São Paulo is its renowned jazz bar, Baretto. It's not only a place for hotel guests to unwind but has also become one of São Paulo's most exclusive and sophisticated nightlife spots. The bar is known for hosting live jazz performances by internationally acclaimed artists, attracting a mix of local high society and international guests, adding a unique cultural and musical dimension to the hotel experience.

Hotel Fasano Rio de Janeiro, an urban-beach chic hotel:

Located in the heart of Rio de Janeiro's iconic Ipanema Beach, Hotel Fasano Rio de Janeiro is a masterpiece of modern design by Philippe Starck.

The hotel's façade and interiors exude contemporary elegance, perfectly complementing the breathtaking views of the beach and the famous Dois Irmãos mountains. The hotel offers 89 rooms, including 10 suites, each designed with sophisticated simplicity and comfort in mind.

The rooftop infinity marble pool is a highlight, offering panoramic views of Rio's stunning coastline. Dining options include the renowned Gero restaurant, specializing in seafood and Mediterranean cuisine. The hotel's prime location and luxurious amenities make it a favorite among travelers seeking a blend of urban sophistication and beachfront relaxation.

Hotel Fasano Boa Vista, the countryside retreat:

Nestled in the scenic countryside of Porto Feliz, just an hour away from São Paulo, Hotel Fasano Boa Vista is a haven for those seeking tranquility and connection with nature.

This countryside retreat, designed by Isay Weinfeld, harmoniously blends modern architecture with the natural beauty of its surroundings. The hotel features only 39 rooms, including 12 suites, each offering stunning views of the surrounding lakes and forests.

The property boasts extensive recreational facilities, including two 18-hole golf courses, equestrian facilities, and a nature reserve. The culinary experience at Fasano Boa Vista focuses on traditional Italian cuisine, with an emphasis on fresh, local ingredients. This rural getaway is ideal for guests who appreciate luxury in a natural setting, offering a peaceful escape from the urban hustle.

Hotel Fasano Angra dos Reis, perfect to explore Paraty:

Located along the pristine coast of Angra dos Reis, a couple of hours drive from Rio de Janeiro, Hotel Fasano Angra dos Reis is a luxurious seaside resort that blends seamlessly into the lush Atlantic Forest surroundings. The hotel, designed with a contemporary aesthetic, offers 60 rooms, including suites, all with breathtaking views of the sea or the forest. It boasts a private marina, golf course, and a variety of water sports, making it a paradise for outdoor enthusiasts. The culinary offerings at the hotel include a Fasano Mare restaurant, providing guests with exquisite Italian cuisine and local seafood dishes. Fasano Angra dos Reis is a perfect destination for those seeking a luxurious tropical getaway, combining beachside leisure with the elegance and comfort of the Fasano brand.

A unique aspect of Hotel Fasano Angra dos Reis is its integration with the natural environment. The hotel is situated within a vast ecological reserve, which includes a protected area of the Atlantic Forest. This proximity to nature allows guests to engage in a variety of eco-friendly activities, such as guided tours of the forest, bird watching, and sustainable practices that minimize the impact on the environment, making it an ideal retreat for eco-conscious travelers.

Hotel Fasano Trancoso, the Idyllic boutique resort in Bahia:

Located in the charming coastal town of Trancoso, in the state of Bahia, Hotel Fasano Trancoso offers a unique blend of rustic charm and luxury. Known for its unspoiled beaches and vibrant cultural scene, Trancoso provides the perfect backdrop for this exclusive retreat.

The hotel's architecture and design pay homage to the traditional Bahian style, incorporating local materials and artisanal touches. It features spacious villas and bungalows, each offering privacy and comfort amidst lush tropical surroundings. The hotel's amenities include stunning beachfront pools, a world-class golf course, and a spa offering a range of wellness treatments. Dining at Fasano Trancoso is a delight, with a focus on local Bahian cuisine and fresh seafood. This property is ideal for those seeking a luxurious yet authentic Brazilian beach experience.

Hotel Fasano Trancoso is notable for its exceptional integration into the local environment and community. Unlike many luxury resorts, it maintains a low-profile architectural style to blend seamlessly with the quaint and rustic charm of Trancoso. The hotel's design and operations emphasize sustainability and respect for the local culture, ensuring that its presence enhances rather than disrupts the area. This approach allows guests to experience the authentic essence of Trancoso, making their stay both luxurious and culturally immersive.

Hotel Fasano Salvador, Historic property in Bahia's capital city:

In the heart of Salvador, the vibrant capital of Bahia, Hotel Fasano Salvador is a testament to the city's rich cultural heritage. Situated in the historic district, the hotel is housed in a beautifully restored building, blending colonial architecture with modern luxury. The hotel's interior design reflects the colorful and eclectic spirit of Salvador, featuring local art and craftsmanship. It offers elegantly appointed rooms and suites, many with stunning views of the Bay of All Saints. The rooftop pool and terrace provide a spectacular vantage point to enjoy the cityscape. The culinary experience is highlighted by traditional Brazilian dishes with a contemporary twist, showcasing the flavors of Bahia. Hotel Fasano Salvador is an ideal choice for travelers seeking a luxurious stay in a city renowned for its history, music, and Afro-Brazilian culture.

A unique feature of Hotel Fasano Salvador is its location in a historic building at Praça Castro Alves, right in the heart of the city's Colonial district. This building, originally a newspaper office, has been meticulously restored to become the hotel. It retains many original features, including high ceilings and ornate windows, blending the charm of the past with modern luxury.

Hotel Fasano Belo Horizonte:

In the bustling city of Belo Horizonte, the capital of Minas Gerais, Hotel Fasano Belo Horizonte offers a sophisticated urban retreat. Located in the upscale Lourdes neighborhood, the hotel stands out for its contemporary design and understated elegance. The property features well-appointed rooms and suites, designed with a focus on comfort and style. The hotel is renowned for its excellent dining options, including a Gero restaurant that serves exquisite Italian cuisine with a Brazilian flair.

Belo Horizonte, known for its rich culinary scene and cultural attractions, provides a vibrant backdrop for the hotel. Hotel Fasano Belo Horizonte is a top choice for travelers seeking luxury and convenience in one of Brazil's most dynamic cities.

An interesting aspect of Hotel Fasano Belo Horizonte is its location in the dynamic Lourdes neighborhood, an area known for its culinary scene. This places the hotel at the heart of Brazil's "foodie" culture, surrounded by some of the city's best restaurants and bars. This makes it an ideal destination for guests who are passionate about gastronomy. The hotel itself contributes to this scene with its own excellent Italian restaurant, offering a sophisticated dining experience that complements the local culinary offerings.

Fasano Itaim São Paulo, the contemporary property in Sao Paulo:

Fasano Itaim, the newest property by the Fasano Group, situated in São Paulo's lively Itaim Bibi district, is a boutique hotel that showcases contemporary luxury. The hotel's design and ambiance reflect the modern aspects of São Paulo while maintaining the Fasano family's Italian hospitality heritage. It offers elegantly designed rooms and suites, a fine-dining Italian restaurant (Gero), and a rooftop area with a bar and pool, providing stunning city views. Fasano Itaim is an embodiment of modern sophistication, offering guests a personalized and comfortable stay.

Fasano Itaim, despite being a relatively new addition to the Fasano group, quickly gained a reputation for its impressive art collection. The hotel showcases a curated selection of contemporary artworks by Brazilian artists, turning its public spaces into a veritable art gallery. This emphasis on local art not only enhances the aesthetic appeal of the hotel but also reflects the Fasano brand's commitment to celebrating and promoting Brazilian culture and talent.

Fasano São Paulo:

• Restaurante Fasano: The crown jewel of Fasano’s culinary offerings, this restaurant is a benchmark for Italian cuisine in Brazil. It’s known for its sophisticated ambiance and impeccable service. The menu features classic Italian dishes with a focus on quality ingredients and refined flavors.

• Nonno Ruggero: A more casual dining option within the hotel, Nonno Ruggero offers a charming setting for enjoying traditional Italian fare, with a focus on fresh, seasonal ingredients.

Fasano Rio de Janeiro:

• Gero: This restaurant specializes in Mediterranean cuisine, with a particular emphasis on seafood. The elegant setting and creative menu, crafted by renowned chefs, make it a destination for gourmets.

• Baretto-Londra: Named after London's bohemian neighborhood, this bar offers an extensive drink menu and a selection of Italian appetizers, in a stylish and cozy environment.

Fasano Angra dos Reis:

• Crudo: Situated in a prime location with stunning views, this restaurant blends the concepts of a bar and a gastronomic space, offering fresh seafood and a variety of creative dishes.

• Praia: Overlooking the beach, this restaurant offers a more relaxed dining experience with a focus on local Brazilian cuisine and fresh, locally sourced ingredients.

Fasano Belo Horizonte:

• Gero: An extension of the Fasano brand’s celebrated Gero restaurants, this establishment in Belo Horizonte offers contemporary Italian cuisine in an elegant setting.