Sarah Jones
Based in Hickory, North Carolina
English
Sarah Jones
Ask me about
My Story
I believe travel is about more than checking destinations off a list—it’s about connection, presence, and the moments you remember long after you return home.
With over 15 years of experience in the hospitality and tourism industry, travel has always been at the center of both my professional and personal life. In my day-to-day work, I collaborate with destinations, hotels, restaurants, and attractions—giving me a unique, behind-the-scenes perspective on what truly makes a place special.
Becoming a FORA Travel Advisor felt like a natural extension of that work. It allows me to take what I experience every day and translate it into thoughtful, well-designed trips for my clients.
Personally, I’m drawn to travel that feels meaningful and immersive—where you can slow down, connect with the local culture, enjoy incredible food, and experience both the iconic highlights and the hidden gems that make a destination unforgettable. I value quality time with family and friends, and I believe the best trips are the ones where you feel fully present in the moment.
Whether it’s a family getaway, a trip with friends, or a thoughtfully planned escape, my approach is rooted in care, curiosity, and intention. I focus on the details that matter—seamless planning, trusted recommendations, and experiences that feel effortless, personal, and memorable.
I believe the best travel leaves you inspired, connected, and changed in the best way—and that’s the experience I aim to create for every client.
Travel Style
My travel philosophy is simple: design trips around moments that matter.
With a background in hospitality and tourism, I approach travel with both a personal passion and a professional perspective—valuing not just where you go, but how you experience it. I’m drawn to destinations that offer a true sense of place, where local culture, great food, and meaningful experiences come together.
I believe the best trips balance iconic highlights with insider recommendations—the kinds of moments you wouldn’t find on your own. Whether it’s a thoughtfully chosen hotel, a locally loved restaurant, or an experience that brings a destination to life, I focus on creating travel that feels personal, seamless, and memorable.
At the heart of it all, I value quality time, being present, and leaving places—and people—better than we found them.
Reviews (3)
Jennifer M.
travel to Kentucky
2 days ago
Sarah was amazing! She gave me so many helpful suggestions for food and entertainment during my trip to Kentucky. My travel was in conjunction with business, so the numerous suggestions she provided allowed me to have options every day. I will definitely use Sarah again for future travel needs.
Anita D.
travel to Virginia
about 2 months ago
It was great working with Sarah. She was quick to respond and a great help in finding us a place to stay. Will definitely be working with her in the near future.
Leah Beth H.
travel to Atlanta
about 2 months ago
Sarah was the perfect advisor. She went above and beyond to find a place that would accommodate all our needs - cost, amenities, and location. Plus she checked in on us during the stay to ensure we received everything we needed. We will use her again!
Jennifer M.
travel to Kentucky
2 days ago
Sarah was amazing! She gave me so many helpful suggestions for food and entertainment during my trip to Kentucky. My travel was in conjunction with business, so the numerous suggestions she provided allowed me to have options every day. I will definitely use Sarah again for future travel needs.
Anita D.
travel to Virginia
about 2 months ago
It was great working with Sarah. She was quick to respond and a great help in finding us a place to stay. Will definitely be working with her in the near future.
Leah Beth H.
travel to Atlanta
about 2 months ago
Sarah was the perfect advisor. She went above and beyond to find a place that would accommodate all our needs - cost, amenities, and location. Plus she checked in on us during the stay to ensure we received everything we needed. We will use her again!
Travel photos










